16 April 2008

Flourishing Fonts
















For a beautiful effect with text you can use a font with flourishes and swirls to create more interesting type in your designs. Mix up the fonts and exaggerate the first letter as in this example.

06 April 2008

Subtle Tone Evokes Pleasure
















Tones, or variations on hue/colour, can make pleasing design statements. With experimentation, many things become possible. Shapes, text, floral and other decorative objects can be built in layers to create beautiful effects.

28 March 2008

Emptiness















Empty space is an ally of graphic design. A lot of information can be conveyed through the use of space and placement of text or objects in strategic places within the space. This example is a powerful method for drawing attention to the text message.

21 March 2008

The Edge
















Usually, images are placed within the frame, but by placing images against the edge of the frame you can create powerful graphic design images. Try using different types of image for various effects.

12 March 2008

Over Under Sideways Downlighting























Downlighting is not normally very attractive on models. But in this case the model is looking in a mirror and the downlight has no affect on the features of the model except to provide general lighting. Try using mirrors and light from different angles to create dramatic effects in your graphic design photography.

05 March 2008

Less Than %100 Black


















When placing dark, or black, text on a light background, if you chose about 80% of the full colour, you get a softer, lower contrast. It can make a big difference to how your readers engage with your design.

19 February 2008

Dynamic Organisation




















Visual dynamics and tension is easy to create using space and placement of objects. You can try an infinite number of positions in your graphic design to create powerful dynamic images easily.